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Home  breadcrumb-divider   Franchise Articles  breadcrumb-divider   What Is Franchising? A Complete Guide to Owning an ActionCOACH UK Franchise

What Is Franchising? A Complete Guide to Owning an ActionCOACH UK Franchise

Franchising is a way of owning and operating a business using an established company's brand, business model, products, services and operating systems. The company that owns the brand is known as the franchisor, while the individual or business that purchases the right to operate under that brand is called the franchisee.

For someone considering business ownership, franchising provides an opportunity to build a business using a model that has already been developed and tested. The franchisee invests in the opportunity, follows the franchisor's operating standards and receives access to training, resources and ongoing support.

Franchising covers a wide range of industries, from food and hospitality to education, professional services and business coaching.

An ActionCOACH UK franchise gives experienced professionals the opportunity to establish their own business coaching business, working with local business owners to improve profitability, develop stronger teams and build companies that operate more effectively.

The franchise model has particular appeal for people who have spent years developing their professional experience and are considering what they want from the next stage of their career. This might be a senior manager approaching the end of a corporate career, a former Armed Forces leader looking for a new direction, a business owner interested in a second venture or someone considering their options following redundancy.

For these individuals, franchising offers a structured route into business ownership, with access to an established brand, training and a wider network.

Understanding how the model works, what it costs and what responsibilities come with owning a franchise is an important first step.

 

How Does Franchising Work?

A franchise agreement establishes the relationship between the franchisor and franchisee. It sets out the rights, responsibilities, fees and conditions that apply throughout the agreement.

The franchisor owns the intellectual property, brand and business systems. The franchisee purchases the right to operate using these assets, usually within an agreed territory or under specified operating conditions.

In practical terms, the relationship generally works as follows:

The franchisor provides the business framework.

This can include the brand, operating procedures, training, marketing resources, technology, products or services, and guidance on running the business.

The franchisee establishes and operates their business.

They invest in the franchise, complete the required training, follow the agreed business model and take responsibility for developing their customer base and managing their operation.

Both parties have responsibilities.

The franchisor provides the agreed support and maintains the wider franchise system. The franchisee operates their business in line with the franchise agreement and works towards building a commercially successful operation.

In a business coaching franchise, the franchisee is responsible for developing relationships with business owners, delivering coaching and growing their local operation.

With ActionCOACH UK, franchise partners gain access to a coaching methodology developed over more than 30 years, together with training, marketing support, business development guidance and an established network of coaches.

The intention is to give franchise partners a structured starting point while allowing them to develop a business that reflects their ambitions.

 

What Is the Difference Between a Franchisor and a Franchisee?

Understanding the distinction between the two parties helps explain how a franchise operates.

The franchisor is the company that owns and develops the franchise model. It is responsible for maintaining the brand, protecting its intellectual property, developing systems and providing the support outlined in the franchise agreement.

The franchisee is the person or company that purchases the right to operate under that model. They invest their own money, manage the business and are responsible for its day to day performance.

For example, ActionCOACH UK is part of a global franchise network. Individual franchise partners establish and operate their own coaching businesses, using the ActionCOACH brand, coaching systems and resources.

Each partner is responsible for building relationships within their local business community and developing a client base. They also have access to a wider network of franchise partners who understand the challenges of running an ActionCOACH business.

This arrangement combines individual business ownership with the support of an established franchise organisation.

 

Why Do People Choose Franchising?

People consider franchising for different reasons. Some have reached a point in their corporate career where they want greater control over their working lives. Others have experienced redundancy, completed a military career or built a successful business and want to apply their experience in a different way.

There are several practical reasons why a franchise can be an attractive route into business ownership.

An Established Business Model

Starting a business independently means developing the operating model, processes, customer proposition and brand from the beginning.

A franchise gives you access to an existing framework. The franchisor has already invested time and resources into developing the business model, and you can use the systems and knowledge made available through the agreement.

For an experienced manager, this can make the transition into business ownership easier to understand and plan.

With ActionCOACH UK, franchise partners gain access to established coaching frameworks, business development processes and training designed to help them build a coaching business.

 

Training and Ongoing Support

Running a business involves commercial responsibilities that may be unfamiliar, even to someone with extensive management experience.

You might understand leadership, people management, operations or sales, but still need to develop your knowledge of marketing a business, generating leads, managing cash flow or selling professional services.

Franchising can provide access to training that covers these areas.

ActionCOACH UK provides franchise training alongside ongoing support from its UK and global network. This includes guidance on building the coaching business, developing client relationships and using the systems that underpin the franchise.

The support is particularly relevant to people moving from employment into self employment for the first time.

 

An Established Brand

Building recognition for a new business takes time. A new independent consultant, for example, needs to establish their own reputation, develop a proposition and convince prospective customers to trust their services.

Joining an established franchise gives you the opportunity to operate under an existing brand with an established identity and history.

ActionCOACH was founded in 1993 and has developed an international network of business coaches. Its franchise partners benefit from the recognition, resources and experience associated with that wider organisation.

This provides a starting point for conversations with local business owners who may already be familiar with business coaching.

 

Access to a Wider Network

Running a business independently can involve making important decisions without anyone else to consult.

A franchise network gives you access to other business owners operating within the same model. They may have experience of situations you are encountering for the first time.

For an ActionCOACH UK franchise partner, the network includes coaches working with businesses across different sectors and regions. This creates opportunities to share experiences, discuss challenges and learn from people who understand the coaching model.

For someone leaving a large organisation, the value of having a professional community around them can be considerable.

 

Greater Control Over Your Working Life

Business ownership gives you greater responsibility for deciding how your working life is organised.

The level of flexibility will depend on the type of franchise, its customers and the stage of development of the business.

An ActionCOACH partner may spend time delivering coaching, meeting business owners, developing relationships, attending networking events and working on the growth of their own firm.

As the client base develops, there may also be opportunities to employ additional coaches and delegate elements of service delivery.

For people who have spent years working around corporate schedules, travel commitments or fixed organisational structures, this can be an important consideration.

 

What Is a Business Coaching Franchise?

A business coaching franchise allows an individual to establish a business providing coaching and mentoring services to business owners, directors and leadership teams.

Business coaches work with clients to improve how their companies operate and perform. Depending on the client's requirements, this can involve business planning, profitability, sales, marketing, leadership, team development, recruitment, systems and long term growth.

The franchise partner owns and develops the coaching business. They are responsible for finding clients, building relationships and delivering the services offered through the franchise model.

With ActionCOACH UK, the opportunity is to build a business around helping other businesses become more profitable, better organised and less dependent on their owners.

The work involves more than delivering coaching sessions. A franchise partner must also develop the commercial side of their own business.

This includes generating enquiries, meeting prospective clients, explaining the coaching proposition, converting opportunities and maintaining relationships with existing clients.

As the business develops, franchise partners can decide whether they want to continue operating primarily as an individual coach or build a larger firm with additional coaches.

For someone with experience in business management, leadership, sales, operations or entrepreneurship, business coaching can provide a way to put that experience to use in a different commercial setting.

 

How Does an ActionCOACH UK Franchise Work?

ActionCOACH UK has developed a franchise model that allows partners to establish their own business coaching operation using the organisation's established systems and methodology.

The model has been developed over more than three decades and is used by coaches working with business owners across the world.

When joining the franchise, partners receive access to the ActionCOACH brand, training, coaching tools and business development systems. They also become part of a wider network that provides ongoing guidance and support.

The precise structure depends on the franchise licence selected.

 

ActionPRACTICE

ActionPRACTICE is an entry level franchise designed for an individual coach who wants to establish and operate their own coaching business.

It provides access to the ActionCOACH systems and training, allowing the franchise partner to develop a local client base and deliver coaching.

The published franchise investment starts at £29,000, with a recommended additional working capital allowance of approximately £30,000.

ActionPRACTICE is a non exclusive territory model. It is designed around an individual coach, with a defined route to upgrading to ActionFIRM as the business develops.

For someone moving out of employment or transitioning from the Armed Forces, this can provide a structured way to enter business ownership while focusing on building their own coaching practice.

 

ActionFIRM

ActionFIRM is designed for someone who wants to build a larger coaching business with the potential to employ additional coaches.

The model includes an exclusive territory and allows the franchise partner to develop a firm with a team delivering coaching services.

The published initial franchise investment is £69,000, with approximately £30,000 recommended working capital.

This option may appeal to an experienced senior manager, director or business owner who wants to create a commercial asset that can grow beyond their own personal coaching capacity.

The longer term opportunity is to develop a firm with additional revenue generating coaches, operational support and established client relationships.

For someone leaving a senior corporate position, this can be an interesting alternative to setting up as an independent consultant. The aim is to build a business with its own structure, reputation and potential future value.

Full details of the available licences, costs and ongoing fees can be found on the ActionCOACH UK franchise investment page.

 

Is Franchising Suitable for Someone Leaving a Corporate Career?

A corporate career can provide years of experience in managing people, overseeing operations, developing strategy and delivering commercial results.

For many senior professionals, the question eventually becomes what they want to do with that experience next.

Some may be approaching retirement. Others may have accepted a redundancy package or reached a point where another corporate role offers little appeal.

Business coaching can be an option for those who want to continue using their professional experience while taking greater control of their working lives.

A franchise can provide a framework for making that move.

For example, someone who has spent 20 years managing a regional operation may have considerable experience of recruitment, performance management, financial targets and operational improvement.

These are areas that business owners frequently need help with.

The individual will still need to learn the coaching methodology and develop the skills required to run a business coaching company. Previous management experience does not automatically make someone a successful coach or business owner.

That is where the training and franchise support become important.

ActionCOACH UK provides a structured training programme covering the coaching approach and the commercial requirements of establishing a coaching business.

For a corporate leaver, the opportunity is to move from working within someone else's organisation to building a business of their own.

 

Can You Become a Business Coach Without Previous Coaching Experience?

Previous experience as a professional coach is not necessarily a requirement for someone considering a business coaching franchise.

Many successful coaches enter the profession from different backgrounds. Their previous experience may come from management, sales, marketing, finance, operations, the Armed Forces or business ownership.

The important consideration is whether they have the commitment and willingness to learn the skills required.

Business coaching involves helping owners think through their challenges, establish priorities, make decisions and take action. It requires communication, listening, questioning and the ability to hold people accountable for agreed commitments.

These skills can be developed through training and practice.

For example, a former military leader may bring experience of setting objectives, managing people and maintaining accountability. A senior HR professional may have experience of developing leaders and improving team performance. A business owner may understand the practical pressures of running a company because they have experienced them personally.

Each background offers a different starting point.

ActionCOACH UK provides training to help franchise partners understand the coaching process and learn how to apply the organisation's systems when working with business owners.

The ActionCOACH UK success stories provide examples of people who have moved into coaching from a variety of professional backgrounds.

 

Is a Franchise a Good Option After Redundancy?

Redundancy can prompt people to reassess their career plans.

For someone with experience in sales, marketing, management or business development, it may create an opportunity to consider business ownership.

A redundancy payment can sometimes provide part of the capital needed to invest in a franchise. Personal savings or other household income may also form part of the financial plan.

There are important considerations before committing to a franchise.

The initial investment is only one part of the financial picture. A new business also needs sufficient working capital to cover operating costs and personal living expenses while revenue develops.

Prospective franchisees should consider:

  • The initial franchise fee and any additional costs.
  • The recommended working capital.
  • Their household financial commitments.
  • How long they can manage without replacing their previous salary.
  • The time needed to develop a client base.
  • The ongoing fees and financial obligations under the franchise agreement.

It is particularly important to understand the difference between business revenue, gross income and personal take home income.

A franchise may offer an established business model and support, but the individual remains responsible for managing their financial position.

For someone who has recently been made redundant, a detailed financial plan can help establish whether business ownership is realistic at that stage.

ActionCOACH UK also has an employed General Manager route for people interested in working within the business before pursuing franchise ownership. This may be worth exploring where the financial commitment of buying a franchise is currently unsuitable.

 

Can You Run a Franchise Alongside an Existing Business?

Some business owners become interested in franchising because their existing company has reached a stable position.

They may have built a team, established reliable systems and reduced their involvement in the daily operation. This can create an opportunity to explore another business venture.

For an established owner, a business coaching franchise may provide a way to apply their own experience to helping other entrepreneurs.

Their understanding of cash flow, recruitment, customer relationships, sales and operational pressures can be useful when working with other business owners.

There are practical challenges to consider.

Running two businesses requires clear priorities and enough time to manage both. The owner must understand the responsibilities of each operation and avoid allowing one business to suffer while developing the other.

A realistic approach may involve retaining an existing company while gradually establishing the coaching business, depending on the franchise agreement and the time commitment required.

The objective should be to establish a manageable structure from the outset.

Dean Foster is an example of the type of prospective franchise partner who may consider this route. As an established trades or service business owner, he already understands the challenges faced by small business owners. His experience could provide a useful foundation for coaching others while continuing to operate his existing company.

The key question is whether he has sufficient time, financial capacity and commitment to develop both operations properly.

 

Can Former Armed Forces Personnel Own a Franchise?

The transition from military service into civilian employment can present a different set of challenges.

After years working within a structured organisation, former service personnel may be looking for a career that provides independence, purpose and greater control over their time.

Many of the skills developed in the Armed Forces can transfer into business ownership.

Leadership, discipline, communication, planning, accountability and the ability to work towards clearly defined objectives are all relevant to running a franchise.

Business coaching can provide an opportunity to use these skills in a commercial setting.

There will be areas to learn, particularly sales, marketing, networking and managing a business financially. Franchise training can help address these gaps.

ActionCOACH UK franchise partner Garry Crosby provides a real example of this transition.

After serving in the RAF, Garry moved into business coaching and built an established coaching business. His story demonstrates how military experience can provide a foundation for a new career in business ownership.

Read his story: From Aircraftsman to ActionCOACH.

For former service personnel considering franchising, it is worth looking carefully at the level of structure, training and ongoing support offered by the franchisor.

The right opportunity should provide a clear understanding of the commercial responsibilities involved and the support available during the transition.

 

What Are the Financial Commitments of Buying a Franchise?

Buying a franchise requires a financial commitment that extends beyond the initial purchase price.

The amount will depend on the franchise, the licence selected and the resources required to establish the business.

With ActionCOACH UK, the published investment options include ActionPRACTICE at £29,000 and ActionFIRM at £69,000.

The business also recommends approximately £30,000 in working capital for these routes.

Working capital is important because a new business needs money available to meet its commitments while building revenue.

Other costs may include:

  • Professional fees for legal and financial advice.
  • Office space and equipment.
  • Travel and networking expenses.
  • Marketing and business development activity.
  • Insurance and other operating costs.
  • Staff costs as the business grows.
  • Ongoing franchise royalties and marketing contributions.

The franchise agreement and current pricing information should be reviewed carefully before making any financial commitment.

 

Understanding Franchise Royalties

Many franchise agreements include ongoing royalty payments. These are usually calculated as a fixed amount, a percentage of revenue or a combination of both.

Royalties contribute towards the franchisor's ongoing responsibilities, including brand management, training, systems and support.

ActionCOACH UK has different royalty arrangements depending on the licence selected. The published pricing information sets out the applicable structure and the changes that may apply over time.

It is important to understand how these payments affect your projected cash flow.

A prospective franchisee should prepare financial forecasts that include all recurring costs, rather than basing their decision solely on the initial investment.

 

How Quickly Can a Franchise Become Profitable?

There is no single answer to this question. The financial performance of a franchise depends on factors including the franchise model, the owner's activity, local demand, sales performance and operating costs.

ActionCOACH UK publishes a written income guarantee subject to specific conditions.

The published terms state that, if a licence is awarded, the franchise partner must invest sufficient time and money to get in front of 6 to 10 qualified prospects each month during their first six months and complete every step of the proven UK sales process with each prospect.

If those conditions are met and the partner does not achieve gross monthly income of £10,000 to £14,000 within the first seven months of training, the franchise fee will be refunded under the guarantee.

Anyone considering the opportunity should request the full written terms and check the precise eligibility requirements, measurement period and conditions before relying on the guarantee.

The guarantee should not be treated as a prediction of typical earnings. Prospective franchisees should carry out their own financial planning and take independent advice.

 

What Training and Support Should You Expect from a Franchisor?

Training and support are important parts of a franchise agreement, particularly for people entering an unfamiliar industry.

A good training programme should explain how the business operates, what is expected of the franchisee and how to deliver the products or services consistently.

In a business coaching franchise, training needs to cover both coaching delivery and the commercial operation of the business.

ActionCOACH UK provides training and ongoing support to help franchise partners establish their coaching businesses.

This includes learning the coaching methodology, understanding the business development process and becoming familiar with the systems and tools used throughout the network.

Support continues after the initial training period.

Franchise partners can access the wider coaching community, ongoing development opportunities and guidance from the UK support team.

For someone leaving a large organisation, this can help bridge the gap between having colleagues and departments around them and becoming responsible for their own business.

The exact training schedule and support arrangements should be discussed during the franchise discovery process.

 

How Do You Find Customers When You Own a Franchise?

Finding customers is one of the main responsibilities of any new business owner.

An established franchise can provide marketing resources, brand recognition and guidance on business development, but the franchisee still needs to build relationships and generate sales.

For an ActionCOACH UK franchise partner, the potential clients are business owners and directors who want to improve their companies.

These may include owners looking to increase profitability, develop their management teams, improve sales performance or reduce their personal involvement in daily operations.

Building a local client base involves becoming known within the business community.

This may include attending networking events, delivering seminars, developing referral relationships, speaking with professional advisers and using marketing activity to generate enquiries.

The franchise partner also needs to understand how to conduct a sales conversation.

Business owners considering coaching will want to understand what the service involves, how it could help their company and what they can expect from the relationship.

Previous experience in sales or business development can be useful, although franchise training is designed to help partners learn the relevant processes.

The work of building a client base is ongoing. A franchise partner needs to develop a consistent approach to generating opportunities and maintaining relationships.

 

Can You Build a Team and Grow a Franchise Business?

One of the attractions of business ownership is the opportunity to develop something that can grow beyond the individual owner's personal capacity.

Some franchisees prefer to remain directly involved in delivering services. Others want to build a business with employees and a management structure.

In business coaching, this can involve employing additional coaches who deliver services to clients within the franchise business.

ActionFIRM is designed to support this type of development through an exclusive territory and the ability to employ additional coaches.

Building a team creates further management responsibilities. The owner must recruit suitable people, provide training, manage performance and maintain the standards associated with the franchise.

There is also a financial consideration. Employing additional coaches creates salary and operating costs that need to be supported by the business's revenue.

For someone with previous experience managing departments or regional operations, this may be an appealing part of the opportunity.

The longer term aim may be to develop a coaching firm with its own team, client relationships and operational systems.

This can also create a potential future asset that may have value beyond the owner's individual coaching income. Any future sale or valuation will depend on the performance, structure and transferability of the business.

 

What Is the Difference Between Buying a Franchise and Starting a Business Independently?

Both routes involve business ownership, financial risk and responsibility for generating customers.

The difference lies in how the business is established and the resources available to the owner.

When starting independently, you are responsible for developing the brand, business model, systems, services and operating procedures.

You also need to work out how to market the business, attract customers and establish a reputation.

With a franchise, many of these elements are already in place.

Area Independent business Franchise business
Brand Develop your own brand Use an established brand under agreement
Business model Create and test your own model Follow an established franchise model
Training Arrange your own development Access franchisor training
Systems Develop your own processes Use the systems provided
Marketing Create your own marketing approach Access agreed brand and marketing resources
Support Build your own professional network Access franchisor and franchisee support
Fees No franchise royalty, but all costs are your responsibility Initial investment and ongoing franchise fees
Independence Greater freedom over business decisions Operate within franchise standards and agreements

 

For someone with experience in consulting, starting independently may seem straightforward.

They may already have industry knowledge and professional contacts. Yet building a business around those skills still requires a commercial structure.

A franchise offers an alternative route for people who value having an established model, training and a wider support network.

The decision depends on the individual's ambitions, financial position, preferred way of working and appetite for building everything independently.

 

What Should You Look for When Choosing a Franchise?

There are many franchise opportunities in the UK, and the quality and structure of those opportunities vary.

A franchise should be researched carefully before any money changes hands.

The initial sales presentation may explain the benefits, but prospective franchisees need to understand the practical realities of operating the business.

Here are some important areas to investigate.

 

The Business Model

Understand exactly how the franchise makes money.

What products or services will you provide? Who are the customers? How is revenue generated? What activities will you be responsible for?

In the case of a business coaching franchise, you should understand the coaching services, the typical client relationship and the work involved in developing a local customer base.

 

The Initial and Ongoing Costs

Request a full breakdown of the financial commitment.

This should include the franchise fee, working capital, royalties, marketing contributions and other operating costs.

Ask for clarification where any figures are unclear.

It is sensible to have an independent accountant review the financial projections and discuss the assumptions behind them.

 

Training and Support

Find out what training is provided before launch and what support continues afterwards.

Ask how often franchise partners receive guidance, who they can contact when problems arise and what resources are available.

Speak to existing franchisees to understand how the support works in practice.

 

The Franchise Agreement

The franchise agreement is a legally binding document.

It should explain the rights and responsibilities of both parties, the length of the agreement, renewal arrangements, fees, territory rights, restrictions and the conditions for ending the relationship.

You should obtain independent legal advice from a solicitor who understands franchising.

 

Existing Franchise Partners

Speaking to existing franchisees can provide valuable insight into the reality of operating the business.

Ask about their experience of training, support, sales, marketing, profitability and the challenges they have encountered.

Try to speak to franchisees at different stages of development. Someone who has recently joined may have a different perspective from someone who has been operating for ten years.

 

Is an ActionCOACH UK Franchise Right for You?

An ActionCOACH UK franchise may appeal to people who want to build a business around helping other business owners improve their performance.

The opportunity can suit a range of professional backgrounds, although the motivations for considering it may differ.

An experienced corporate director may want to use their commercial knowledge to build a firm with additional coaches.

A former Armed Forces leader may be looking for a structured business opportunity where leadership and discipline are relevant.

A corporate professional with family commitments may value the opportunity to have greater influence over their working schedule.

An established business owner may want to apply their experience to coaching other entrepreneurs.

Someone facing redundancy may be looking for a new direction and a way to use their existing skills in business ownership.

The important considerations are the same: the individual needs to understand the financial commitment, the work involved and the responsibilities of operating a franchise.

Business coaching also requires a genuine interest in helping other people improve their businesses.

It involves working with owners who may be dealing with financial pressures, recruitment difficulties, management challenges or uncertainty about the future. The coach needs to be comfortable having practical business conversations and helping clients follow through on decisions.

The commercial side is equally important. Franchise partners need to be prepared to develop relationships, market their services, sell coaching and manage their own operation.

If these responsibilities fit your experience and ambitions, it may be worth exploring the opportunity in more detail.

 

What Are the Next Steps to Owning an ActionCOACH UK Franchise?

Buying a franchise is a significant decision. It should involve research, conversations and a clear understanding of what ownership will involve.

ActionCOACH UK provides a process to help prospective partners explore the opportunity.

 

1. Watch the Franchise Overview Video

The overview video introduces the business coaching industry, the ActionCOACH model and the opportunity to own a coaching business.

It provides an initial understanding of the systems, training, investment and support available.

 

2. Speak to a Franchise Advisor

A conversation with an advisor allows you to discuss your professional background, reasons for considering franchising and longer term ambitions.

It is also an opportunity to ask questions about the franchise structure, investment and what will be expected of you.

 

3. Attend a Discovery Day

A Discovery Day provides a closer look at the franchise opportunity.

You can learn more about the business model, meet people involved in the organisation and hear directly from existing franchise partners.

This is a useful opportunity to explore the day to day reality of running a coaching business.

 

4. Review the Financial and Legal Details

Before proceeding, review the franchise agreement, investment requirements and financial forecasts.

Take independent legal and financial advice so you understand the commitment and the risks.

 

5. Complete Your Training and Prepare to Launch

Once the agreement is in place, you will begin the relevant training and work towards launching your coaching business.

You will develop an understanding of the coaching systems, business development process and the support available through the network.

You can find out more about the process on the How the ActionCOACH UK Franchise Works page.

 

Frequently Asked Questions About Franchising

 

What is franchising in simple terms?

Franchising is a way of owning a business using another company's established brand, business model and systems. The franchisee pays for the right to operate under that brand and receives the training and support set out in the franchise agreement.

 

How does a franchise business work?

A franchisor provides the business model, brand and agreed support. The franchisee invests in the opportunity and operates their own business according to the franchise agreement. They are responsible for developing customers, managing the operation and meeting their financial obligations.

 

Is buying a franchise a good way to start a business?

A franchise can provide an established starting point for someone who wants to own a business. Access to training, systems and an established brand can help reduce the amount of development required independently. The franchisee still takes on financial and operational responsibilities, and success is never automatic.

 

How much does an ActionCOACH UK franchise cost?

The published starting investment for ActionPRACTICE is £29,000. ActionFIRM has a published initial investment of £69,000. ActionCOACH UK also recommends approximately £30,000 in working capital. Other fees and operating costs apply, and prospective partners should consult the current franchise pricing information.

 

Do I need experience as a business coach to buy a franchise?

Previous professional coaching experience is not necessarily required. ActionCOACH UK provides training in its coaching methodology and business systems. Experience in management, leadership, sales, marketing, operations or business ownership can provide a useful foundation.

 

Can I own a franchise while keeping my existing job?

This depends on the franchise model, the time commitment and the terms of the agreement. A prospective franchisee should discuss their circumstances with the franchisor and understand the responsibilities involved before deciding whether a part time transition is practical.

 

Can I run an ActionCOACH franchise alongside another business?

This may be possible depending on the circumstances and the time available. Someone considering this route should assess their existing business commitments, the requirements of the franchise and their capacity to develop a second operation.

 

Do franchise owners receive training?

Yes. Training is a core part of the ActionCOACH UK franchise proposition. Franchise partners receive training in the coaching methodology and the systems needed to develop and operate their coaching business. Ongoing support and development are also available through the franchise network.

 

What is the difference between ActionPRACTICE and ActionFIRM?

ActionPRACTICE is designed for an individual coach operating within a non exclusive territory. ActionFIRM provides an exclusive territory and the opportunity to employ additional coaches, allowing the owner to build a larger coaching business.

 

How long does it take to become a franchise owner?

The timescale depends on the individual, the discovery process, financial checks, agreement and training requirements. Prospective partners should speak with an advisor to understand the current process and expected timings.

 

Can I become an ActionCOACH partner after redundancy?

Yes, redundancy may provide an opportunity to explore business ownership. The important consideration is whether you have sufficient investment capital and working capital to support the business and your personal financial commitments while it develops.

 

Can former military personnel become business coaches?

Yes. Leadership, communication, planning and accountability skills developed in the Armed Forces can be relevant to business coaching. ActionCOACH UK franchise partner Garry Crosby is an example of someone who moved from an RAF career into business coaching.

 

What happens if my franchise business does not perform as expected?

The franchisee remains responsible for the operation and financial performance of their business. The support available will depend on the franchise agreement and the franchisor's commitments. ActionCOACH UK publishes a written income guarantee subject to specific conditions, which should be reviewed in full before signing an agreement.

 

Can I employ other business coaches?

Under the ActionFIRM model, franchise partners have the opportunity to employ additional coaches and develop a larger firm. The ability to grow a team is an important distinction between the different licence options.

 

Is a franchise better than setting up as an independent consultant?

The answer depends on what you want from business ownership. Independent consulting gives you control over your own brand, services and systems. A franchise provides access to an established business model, training and support, in exchange for an investment and ongoing obligations under an agreement.

 

Explore the ActionCOACH UK Franchise Opportunity

Franchising provides a route into business ownership for people who want to use their experience to build something of their own.

For experienced managers, corporate leavers, former Armed Forces personnel, existing business owners and people considering their next career move, it can offer a structured way to establish a business with the backing of an established organisation.

An ActionCOACH UK franchise gives you the opportunity to build a business coaching firm, work with local business owners and develop a company that can grow alongside your own ambitions.

The first step is understanding whether the model, investment and responsibilities are right for you.

Explore the ActionCOACH UK franchise opportunity, watch the overview video or speak with a franchise advisor to discuss your circumstances and find out more about becoming a franchise partner.

 

Learning Centre

Free resources to guide you on your franchising journey and the ActionCOACH UK franchise opportunity.

Become a Coach | Franchise

Franchising vs Licensing: Which Business Ownership Model Is Right for Your Next Career Move?

Explore the key differences between franchising and licensing to find the right business model for your coaching career with ActionCOACH UK.

Success Stories | Become a Coach | Franchise

Scott Miller: From Automotive Sales to Business Coaching: Scott Miller’s ActionCOACH UK Journey

Scott Miller's inspiring journey from automotive sales to thriving business coaching with ActionCOACH UK, transforming lives and businesses across ...

Franchising

Are You Raring to Grow?

With demand for coaches spiralling, there’s never been a better time to get into the business of helping companies grow.